News
Google Maps SEO: 5 Proven Strategies to Rank Higher
1+ day, 8+ hour ago (1461+ words) But when potential customers search "pizza near me" or "plumber in London," you're nowhere to be found in the top three results. Your competitors are stealing your customers. Here's the reality: just having a Google Business Profile doesn't mean Google…...
How to Track AI Overviews: Mentions, Citations, Click Loss, and the Traffic Google Won't Show You
1+ week, 1+ day ago (1809+ words) These questions aren't easy to answer'especially since Google keeps AI Overview data under lock and'key. But, if you keep reading, you might just find'out" When people talk about "tracking AI Overviews, they could be referring to a few different things....
Semantic Search Is the Only Search That Matters Now (For SEO and AI Visibility)
1+ week, 1+ day ago (1729+ words) Search engines "think" in topics, not keywords. They understand entities'people, places, products, ideas'and how they relate. They focus on meaning, not word matching. If you want to do SEO today, or show up in AI recommendations, you need to understand…...
How to Rank in AI Overviews: What Actually Works (Based on Data, Not Speculation)
2+ week, 9+ hour ago (1804+ words) Our own research shows AI Overviews have caused click-through rate drops of 34.5%, with new research from Seer Interactive reporting drops as high as 61%. And research from Pew shows users who encounter an AI summary click on a traditional search result…...
Every Marketer Says You Need "Taste". Here's What That Actually Means
2+ week, 16+ hour ago (1810+ words) With just a couple of prompts, an LLM can generate an entire blog post that you can publish on your website. A solopreneur or a marketing team of one can pump out newsletters, social media content, ad copy, and blog…...
ChatGPT Gets Googled More Than YouTube, Instagram, Facebook, and TikTok
2+ week, 1+ day ago (487+ words) For instance, YouTube has been the internet's default video platform for nearly two decades. It's frequently dubbed the second-largest search engine. So I asked Xibeijia, Ahrefs' superstar data scientist, to pull our data and double-check. Turns out, ChatGPT's global search…...
Our Top 5 Blog Posts of 2025 (And What Made Them Work)
2+ week, 1+ day ago (943+ words) And, naturally, we wanted to remind you of some of our best'blogs" Below, we've used Ahrefs Web Analytics to find our most-viewed articles published in'2025. We were inspired by Amanda Natividad's SparkToro post. Great stuff from Amanda as usual'check it…...
SEO Brand Marketing: Create a Brand Guide That Drives Search Visibility
2+ week, 4+ day ago (1678+ words) Brand marketing is more important to SEO than ever before. The problem? All of this requires brand consistency. Most teams don't have a documented brand guide to maintain this consistency, leaving content creators (and AI tools) without clear direction. Here's…...
AI Marketing Examples: 13 Times AI Actually Delivered
1+ mon, 4+ day ago (1729+ words) So, Aditya Chavan and his team used ChatGPT (with DALL-E) over 5 days to create AI-generated product images showing both the harness design AND the dog's face from flattering angles. Next, they scraped Amazon reviews of competing dog harnesses, used AI…...
Fresh Content: Why Publish Dates Make or Break Rankings and AI Visibility
1+ mon, 1+ week ago (1788+ words) Fresh content or content freshness simply means how new or recently updated a page is. Keeping your content up to date tells Google and AI assistants that your information is current, helpful, and reliable, which helps you keep good rankings…...